InSight™ – Comprehensive Media Monitoring
 
The world's most intelligent news monitoring analysis and management tool.
 
InSight is a powerful, Web-based media tracking, reporting and public relations workflow management platform brought to you by VMS - the world leader in media monitoring. It lets you search, compile and analyze coverage - across all media types - right from your desktop. Easily and intuitively. With all of the most recent and historical data, reports, and actual news coverage on the people, brands, companies, industries, customers, competitors and products essential to your business. All to give you the truly Integrated Media Intelligence you need to succeed.

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Centralized, Comprehensive Media Monitoring and Management
 
Organize all your news monitoring intelligence. Search, filter, track, chart, and compile news items by date, region, content type, author and specific topic.
   
Create customized reports on your coverage with instant access to the most relevant data and actual video segment and print clips within context, as well as Web content - all digitally via the Web.
   
Manage all of your media coverage digitally and bring together all of the information you need to compile, measure and demonstrate the effectiveness of your PR efforts - and assess the potential impact of your news coverage.
   
 
Unparalleled Analysis and Coverage
Take advantage of advanced digital media monitoring and reporting systems with expert analysis by our editorial staff - bringing you the most important, most pertinent information.
   
Get near-real-time coverage across all media from all 210 U.S. broadcast markets, as well as unparalleled market coverage across print, radio, Internet and Web newsgroups - on a national, regional, and local basis.
   
Track and analyze important brand reputation indicators - article count, impressions, tone and more - as well as the actual stories you need to make the most informed corporate communications and business decisions
   
Spot trends, track competitors, and get a complete picture of public perceptions so you can manage and optimize them more effectively.
   
 
   
 
  Modular, Web-based platform enables digital storage and management of media coverage, press releases and media contacts   Broad public relations management capabilities in addition to extensive content management features
 
  Single source for consolidated global news monitoring with 24/7 access to content, worldwide   Highly focused, actionable media intelligence that can transform and ensure the success of your business by reducing risk, revealing opportunities and creating advantage
 
  Coverage and near-real-time viewing of broadcast clips from all 210 U.S. broadcast markets   Gauge of overall corporate communications performance via up-to-the minute, focused media analysis and quantitative indicators
 
  Wide variety of analytical and reporting tools - from top-line to in-depth analytics   Single, unified source for evaluating the success and ROI of public relations and marketing activities
 
  Delivery of up-to-the-minute breaking news, presented in an easy-to-use, easy-to-digest format that may be customized to each user's needs   More accurate, timely reporting
 
  Powerful media contact management capabilities through the MediaConnect integrated module   Productivity enhancement through powerful search, data filtering, reporting, archiving and digital delivery capabilities
 
  Open architecture of InSight allows for incorporation of content feeds from third party content providers   A totally secure, confidential system customized to each user
 
  Easy access to comprehensive source of competitive advertising through AdSite module   Archive capabilities and enhanced clip book generation features, plus historical database for comparison and future planning purposes
 
  Full transcripts, with video and audio segments on demand   Ability to push data to PDAs, cell phones, Blackberries
 
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